PR Story Studios LLC, doing business as PuroMartinez, is a Hispanic-owned wellness company based in San Antonio, Texas, that creates culturally inspired health solutions. With a mission to celebrate and empower the Latino community, PuroMartinez offers handcrafted products that honor tradition while addressing modern wellness needs.
Mission Statement
PuroMartinez’s mission is to empower Latino men and their families to reclaim their health, strength, and purpose by returning to their indigenous roots of wellness and warrior leadership. Through culturally inspired products and storytelling, we ignite the hero’s journey within every hermano—helping them rise up, take charge of their well-being, and dominate life with faith, resilience, and fun.
Vision Statement
To build a movement where Latino men embrace their heritage, health, and leadership, creating a future where our community thrives with strength, purpose, and vitality. We envision a world where every hermano is physically, mentally, and spiritually equipped to lead his family, community, and destiny with confidence and warrior spirit.
Core Values
- Faith – Espíritu Guerrero (Warrior Spirit)
- We believe that strength comes from faith—in ourselves, our heritage, and our community.
- We honor the warrior spirit within every Latino, empowering them to fight for their health, dreams, and families.
- Family – Fuerza y Unidad (Strength and Unity)
- Health is family business—we uplift each other, pass down wisdom, and create a legacy of strength.
- We promote healing and connection, ensuring our culture and traditions thrive for generations.
- Fun – Vive con Pasión (Live with Passion)
- Health isn’t about restriction—it’s about joy, energy, and feeling unstoppable.
- We infuse laughter, culture, and spice into everything we do, making wellness a lifestyle, not a chore.

The PuroMartinez Story
“Once upon a time, in the land of our forefathers, we learned to heal ourselves.”
These words echoed in the heart of Angel Zuniga Martinez III as he sat beneath the vast, starlit sky of Terlingua, Tejas, the crisp winter air carrying whispers of the past. In the shadows of the Chisos Mountains, where the desert meets the sky, Angel welcomed 2024 on a journey of healing—spiritual, mental, and physical—for himself and his family. Angel hit a wall – high blood pressure, pre diabetic, and overweight.
Was it a guardian angel speaking? The voice of his great-great-grandfather, Antonio, who once crafted his own healing salves in the early 1900s? Or was it the Martinez warrior spirit, rising with the wind, calling him to remember the wisdom of his ancestors?
In the stillness, the silence, the sacred pause—faith reawakened. A mission was born.
PuroMartinez is more than a brand—it is a movement. A revival of Latino resilience, ancestral wisdom, and time-honored traditions. Inspired by the bold flavors, healing recipes, and unbreakable spirit of familias de fe, we honor the past while forging a healthier future.
Stay Healthy, Hermanos!~ Angel Zuniga Martinez, Founder / CEO
Tagline
Stay Healthy Hermanos!
Slogan
M.A.M.A.´- Make America Mejor Again.
